Cherry Rock is a unique brand management and artist management marketing company run by James Young.
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CherryRock012
Tix available here
CherryRock012: FU cos we got the Fu!
Southern Californian Stoner Rockers FU MANCHU, in an intense coup for the Cherry Bar in AC/DC Lane Melbourne, will headline their sixth annual street music festival, CherryRock012 on Sunday 29 April 2012.
Cherry booker and co-owner James Young says, “It has been a decade since Fu Manchu’s ‘California Crossing’ tour in Australia. There’s going to be so much fuzz on the speakers in AC/DC Lane that we may have to shave them.”
Young says that this year they took a different approach to securing their headline act, “In the past when we’ve had The Datsuns, Rose Tattoo and Died Pretty to a certain extent we were after the best that was available and presented to us. This year we just sat back and said, who would be the best band in the whole world to play CherryRock012? Fu Manchu. Agreed. OK. Let’s go get ‘em!”
As usual, the only street rock n' roll festival in Australia, CherryRock012, will run from 12noon till 9pm across 2 stages in Cherry Bar and in AC/DC Lane, featuring some fifteen killer rock acts.
Also confirmed… San Franciscan doom-sludge-metal duo Black Cobra (USA), our best local hard rock psychedelic act Matt Sonic & the High Times, loose rockers Bitter Sweet Kicks, thrash-punks Vice Grip Pussies, local Southern rockers My Dynamite, Celtic-punk rockers The Ramshackle Army all-girl young grunge trio Valentiine with many more surprises to come.
It’s time to be proud of Melbourne for being the rock n roll capital of the Southern Hemisphere. It’s time for CherryRock012.
A mere 500 tix available for pre-purchase from Monday 23 January at 9am for $82 (inclusive of Booking Fee) here
For media enquiries and any other annoying requests:
jamesyoung@cherryrock.com.au
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Cherry Rock Design is Born!
As an artist manager and as the owner of a Bar, two music labels and an advertising agency I have always found running a nimble and creative Design Studio to be incredibly useful.
Bands need art. They need specialist help. They need posters, ads, flyers, bios, single, EP and LP art. They need to stand out and look great. They need it quick. And they need it to be cheap, let’s face it.
So, I’ve decided to share my Design Studio and the considerable talents of Mark Van De Beek with the Melbourne music scene. I now book over 500 bands a year at Cherry. Beek does all my posters. Beek’s been with me for over three years. He was good in his first year, better in his second, great in his third year, and now he’s officially an off-the-hook specialist music art designer.
So Cherry Rock Design is born.
And for just $50 we can design a shit hot poster for your next important gig.
For more information and to make it happen contact me…
James Young
Cherry Rock Design
Managing Director
(e) jamesyoung@cherryrock.com.au
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Pre-Match Entertainment with the AFL
Cherry Rock continues to work with the AFL in a cultural marketing capacity. One exciting new initiative involves a collaboration between the AFL, Music Victoria and local musicians titled Live at the 'G. It's a year-long and on-going program devised to add to the game day experience, but most importantly to help ascendant contemporary artists (at first instance Little Red, Paris Wells and Airbourne) find a broader audience using AFL channels including a live performance before an MCG blockbuster, promotion through online and social media platforms, Footy Record, media partners and synced music uses. Finally a new way for quality acts to connect with people! It really is a BIG idea, and thanks to AFL General Manager of Strategy and Marketing Andrew Catterall, Music Victoria CEO Patrick Donovan and James Young at Cherry Rock it's up and running... Look out!
The opening schedule of Live at the G looks like this:
Round One: Friday 25 March, Cats v Saints: LITTLE RED
Round Two: Friday 1 April, Saints v Tigers: PARIS WELLS
Round Three: Friday 8 APril, Pies v Blues: COLLINGWOOD SUPERGROUP*
*A one-off collaboration of Collingwood supporting local musicians
Round Four: Friday 15 April, Tigers v Pies: AIRBOURNE
Typically the bands will play three songs a half-hour before the match and one song directly before the bounce. All on a new purpose-built stage amongst the fans in the City end forward pocket...
Check out The Music Network's press on the subject here.
Stay tuned as we update the poster art we've created for the event, as well as some great live shots of the performers, each week.
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Cherry 'Psychedelic' Rock in LA!
Cherry Rock artist and genius psychedelic rock exponents Matt Sonic & the High Times have had a killer Summer. Great Festival exposure with CherryRock010, St Kilda Fest, Big Day Out and Cool Summer (Mt Hotham), invitations to support The Sword, sold-out headline show at The Retreat and most recently an epic March Californian Tour that took in Los Angeles, Pasadena, Palm Springs and San Diego. What a trip it's been so far. Now, we hit the studio to harness it all in the forthcoming 'This Love Electric' LP. Come join Matt, Megan Mikeey and Cuff for the ride...
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Cherry 'Psychedelic' Rock
Cherry Rock is proud to announce the addition of Matt Sonic & The High Times to our official Artist Management Roster. Psychedelic Rock and Cherry Rock, a perfect match.
Matt Sonic & The High Times Online
Tix to the Nov 12 Single Launch
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Cultural Marketing with the AFL
Cherry Rock has been working with the AFL as a 'Cultural Marketer', where we use culture as opposed to traditional advertising to connect with a target audience. What the f#ck does that mean? Here's an example...
We used street artist Makatron (www.makatron.com) to create feature street art pieces in the suburbs of Collingwood (Johnston St), Footscray (Irving St) and St. Kilda (St. Kilda Rd) during the September AFL Finals series, celebrating those footy teams in an unexpected, creative and new way. Thereby exciting people about footy away from the game itself and away from traditional communication mediums. You see, footy belongs to the people.
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Cherry Rock now managing artist DEAN JONES!
Cherry Rock is proud to announce a management deal for the amazingly talented artist, Dean Jones.
Dean Jones is an artist, poet, musician, athlete, role model and all round nice guy! His latest collection 'It comes in 3's' was exhibited at the Espy Hotel, St Kilda complete with live band, dark lighting, spoken word, poetry and fitting atmosphere. His work and exhibitions are something you won't have seen before and are completely memorable. You won't find his work at a gallery, you'll find it in a place that best complements it. Keep an eye out here for more details .
Every week we shall be updating this page with information about Dean, photos of his amazing artwork, videos of his live 'exhibitions' and details for his highly anticipated next live 'show'. So stayed tuned!
You can keep up with Dean via his facebook page, his website and his ReverbNation page (contains songs from his live band 'The Now')
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CherryRock010 Festival!
CherryRock010 on Sunday 2 May was the 4th annual Cherry Bar AC/DC Lane music celebration event, representing Australia's only dedicated 100% rock n roll festival.
This year we had 25 bands, 24 from Melbourne, across three stages in a unique celebration of local street rock n' roll literally in the streets of Melbourne.
Rock legends Rose Tattoo headlined with an incredible support cast that included Ash Grunwald and Kram (playing together for the first time), Dan Sultan, Beaches, The Fearless Vampire Killers, The Gun Street Girls, Matt Sonic and the High Times, Money For Rope, The Once Overs, Bittersweet Kicks, Eagle & The Worm, Barbarion and more.
650 lucky punters bathed in an orgy of relentless rock. Our biggest bill, our best line-up, our lowest ticket price. It was an unbelievable success story for Melbourne and asserted its rightful place as the true rock n roll capital of Australia, if not the world...
Photos © Paul Miles
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